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What Wedding Planning Looks Like at K Laine + Co

Writer: Kim Kim

There’s a common misconception that a wedding planner is simply there to make sure things run smoothly on the wedding day. But the reality? We are so much more than just day-of coordinators.


So, what does a wedding planner do? Let’s break it down...

Kimberly Sweat of K Laine + Co smiling for a wedding planning photoshoot near Austin, TX.
Photography by Elle Reaux Photography

The Role of a Wedding Planner: More Than Meets the Eye

A wedding planner is a professional orchestrator, seamlessly managing every detail of your wedding - from budgeting and vendor curation to design and logistics. We blend organization, creativity, and expertise to bring your vision to life with ease and elegance so you can enjoy every moment.

But beyond the logistics and spreadsheets, we are your advocates, problem-solvers, and partners in this process. We help you navigate decisions and ensure your wedding reflects you - without the overwhelm.


Common Misconceptions About Wedding Planning

We hear these all the time, so let’s set the record straight:

  • “A planner just helps on the wedding day.” 🚫 Wrong! We guide you through the entire process, ensuring every detail is thoughtfully planned and flawlessly executed.

  • “I can get my venue coordinator to do the planning.” 🚫 Venue coordinators work for the venue, not for you. They focus on their property’s logistics, but we manage your entire vision, including vendors, design, and guest experience.

  • “A friend or family member can plan it for me.” 🚫 Your loved ones should be enjoying your wedding, not working it! Wedding planning is a full-time job - one that requires experience, industry connections, and problem-solving skills.

  • “A planner will take over, won't listen, will change my vision, and force me to spend more than I can.” 🚫 Not us! Our job is to enhance your ideas, not override them. We listen, collaborate, and refine to create a celebration that is uniquely yours.

  • “Only large weddings need a planner.” 🚫 Every wedding, no matter the size, has countless moving parts. Whether intimate or grand, having a planner ensures a seamless, beautiful experience for you and your guests.

  • “I’m organized, so I don’t need a planner.” 🚫 Organization is great - but execution is key. Managing vendors, timelines, logistics, and last-minute surprises requires expertise. We handle all of it so you can focus on enjoying your day.

  • "I don’t see the value in hiring a planner - it’s just another expense." 🚫 Wedding planning is an investment, not an expense. A professional planner saves you time, stress, and money by helping you avoid costly mistakes and ensuring every dollar is spent wisely. Beyond that, we provide peace of mind - allowing you to be fully present and enjoy your wedding without worrying about logistics.

  • “Once I book my vendors, there’s nothing left to do.” 🚫 Vendor booking is just the beginning. Contracts, logistics, final details, coordination - it’s an ongoing process, and we ensure it all comes together flawlessly.


Photography by Gracie Byrd Jones

Behind the Scenes: What You Might Not Realize We Do

Wedding planners handle hundreds of tasks that couples often don’t see. Here’s a glimpse of how we bring everything together...

K Laine + Co owner, putting out fires on a wedding day!
Photography by Fyrelite Photography

Master Strategists & Problem Solvers Wedding planners are always thinking ahead. We anticipate challenges before they arise, and prevent costly mistakes and oversights by identifying potential issues, and providing proactive solutions - whether it’s negotiating vendor contracts, explaining hidden fees, or maximizing your budget, our expertise ensures you get the most value from your investment and that every dollar is spent wisely.

📅 The Ultimate Organizers & Communicators

From the moment planning begins, we handle hundreds of emails, phone calls, site visits, and vendor meetings. Our proficiency in timeline management keeps everything on track, making sure every detail - from hair and makeup to the final send-off - is perfectly timed. Your job? To relax and enjoy.

📞 Your Vendor Liaison & Decision-Maker

We act as the go-to contact for all your vendors, handling communication and managing logistics leading up to and on the wedding day. This allows couples to enjoy their engagement without the stress of constant follow-ups. On the day of the wedding, we oversee vendors, troubleshoot any issues, and ensure everyone is where they need to be.

🎨 Design & Experience Coordinators

Cohesion is key to a beautiful, well-executed wedding. Every detail matters - from décor and floral selections to the overall flow of the event. Behind the scenes, we manage room flips, pin boutonnieres, bustle dresses, and handle unexpected last-minute adjustments. We make sure your wedding is cohesive and aligns with your vision.

🔥 Crisis Managers & Calm Neutralizers

Last-minute weather changes? Family tensions? A vendor running late? We handle it all with grace, so you never have to worry. We put out fires behind the scenes while keeping everything running smoothly. We act as therapists, neutralizers, and mediators - making sure stress and drama don't affect your big day.

💆‍♀️ Your Personal Stress Relievers

Wedding planning can be overwhelming, but we take on the tedious and stressful tasks so you don't have to. From storing personal items and ensuring the dress is perfectly bustled to making sure guests are comfortable, we handle the details that often go unnoticed, but make a world of difference.


In short? Wedding Planners are the backbone of a seamless celebration. We ensure that every moment flows effortlessly, so you can truly enjoy one of the most important days of your life.

Lead planner of K Laine + Co hugging a sweet bride on her wedding day.
Photography by April Mae Creative

What Sets K Laine + Co Apart?

Not all planners are created equal. Here’s why our couples trust us to bring their wedding dreams to life:

  • An Elevated, Luxury Experience  – Our fully integrated CRM system allows for effortless collaboration between couples, vendors, and our team. From budget tracking to RSVP management, our tools keep everything organized, eliminating unnecessary stress.

  • Exclusive Access to Top-Tier Vendors – With years of experience and strong industry relationships, we connect you with the best of the best. We provide access to premier vendors and esteemed designers. We carefully curate the perfect team to bring your dream wedding to life.

  • Design-Forward, Personalized Events – No generic templates here! We are experts in curating immersive, design-forward weddings that feel deeply personal and effortlessly elegant.

  • Expertise in Logistics & Execution – We anticipate potential issues before they happen, ensuring a smooth and flawless event. From the initial consultation to the final send-off, we manage everything...budgets, timelines, logistics, design and execution - so that no detail is overlooked.

  • Deep Relationships with Clients & Vendors – We value connection, transparency, and authenticity, making the planning journey enjoyable and collaborative.

  • A Fully Customizable Planning Process – We believe every couple is unique, and their wedding should reflect that. Whether you need full-service planning, partial planning, or event coordination, we offer tailored solutions that fit your needs, vision, priorities, and style.


The best Austin, TX wedding planner - K Laine + Co hugging a happy couple on their wedding day!
Photography by Zero Photography

Let’s Make Your Dream Wedding a Reality

Your wedding day should be beautiful, effortless, and uniquely you - and at K Laine + Co, we make that happen. Whether you’re looking for full-service planning or expert coordination, our team is here to guide you every step of the way.

Let’s start planning! Contact us here to schedule a consultation.


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